Social Media for Staff

Social media is more important and more complicated than you might think—posting updates, responding to comments, sharing events, and keeping the organization’s voice consistent across platforms. Yet most teams have never received real guidance on how to do it effectively or efficiently. Social Media for Staff gives your team the clarity, confidence, and practical strategies they need to show up online with ease.

We help staff understand the platforms available to them, when to use each one, and how to make the most of them—especially in a world of shrinking budgets and rising expectations.

Why This Workshop Matters

Staff are often the unofficial content creators, customer-service reps, and community managers for their organization. They’re asked to post on Facebook, highlight events, answer questions, spot scams, stay “on brand,” and somehow do it all quickly and professionally.

But without training, the pressure is enormous.

Social Media for Staff brings relief and structure. It teaches everyday digital habits that make posting easier, responses smoother, and online communication far less stressful. It keeps teams current, confident, and consistent—without demanding extra hours or advanced tech skills.

What Your Staff Will Learn

Social Media for Staff focuses on simple, repeatable skills your team can use immediately to improve communication and engagement.

Core Skills Covered

Choosing the Right Platform
When to use Facebook, Instagram, or other platforms—and how to tailor content for each.

Creating Posts That Work
Clear, readable, and engaging posts any staff member can create without feeling overwhelmed.

Photos, Graphics & Formatting
Easy ways to improve visuals, avoid layout mistakes, and stay brand-appropriate.

Commenting & Responding Professionally
How to handle questions, complaints, and public interactions with confidence and consistency.

Safety, Scams & Reputation Protection
Recognizing risky posts or messages, avoiding common pitfalls, and keeping the organization’s reputation safe.

Time-Saving Routines
Practical posting schedules, batching methods, and quick tricks to reduce stress and keep things organized.